October (b) 2023

🚀 Added

  • Set percentage against variants
    Percentages can be set for variants in split testing. Additionally, random allocation can be configured for recurring campaigns. Read more.
  • Scheduling options for recurring campaigns
    New scheduling options now allow users to schedule recurring campaigns over a longer time period, for instance monthly, annually or every two weeks. Additionally, for monthly campaigns, you can specify whether they should run on the first or last day of the selected month. Read more.
  • GIG core bonus engine integration
    Users can now connect with the GIG core bonus engine and send promotions with campaigns. Read more.
  • Resubscribe users from in-app/on-site campaigns
    Allow unsubscribed users who have an email address or mobile number to resubscribe with minimal friction following a two-step signup process directly from an in-app or on-site message. Read more.

🔆 Improved

  • Persist inbox campaigns from journeys
    It’s now possible to set how long a message will remain in the inbox that has been sent from a multi-stage journey. Read more.
  • Save button in campaign create
    With the introduction of the new 'Save' button, you can now save your campaign while editing it without closing the window. The campaign will be saved as a draft, allowing you to continue editing seamlessly. Read more.
  • GiG PAM Integration - Additional data from sports stream
    We have introduced a new event called Bet Placement which is now accessible through the GiG PAM integration. Read more.
  • Advance Engagement Tracking for Custom Inbox Messages
    New options to track delivered, opened, and clicked messages for a more detailed view of user engagement with inbox campaigns. Read more.
  • GIG Endeavour Promotions Engine - Additional bonus value option
    It is now possible to use values from custom attributes as the amount for promotions. Read more.

Fixed

  • Fixed an issue preventing users from adding a push category in campaign creation. In scope of this, there are a couple of changes on the behaviour. Please see all changes here.
  • The system now prevents launching journey campaigns with blank email message content.