Segmentation: device info

Create audiences based on device data points

To create segments based on specific user device information, select Device info from the data categories drop list. Once you have added the relevant criteria outlined below, click Save. Only active devices will be returned. The data available is:

OS Name

Identify active devices by Operating System. A drop list is presented with the available operators, such as Equals or Not equals, and another of available OS choices for your condition.

1109

This example shows a condition that applies to users whose device OS name is not iOS.

OS version

Identify active devices by OS version. A drop list is presented with the available operators such as Equals or Not equals, and an input field for you to enter a version number.

1112

This example shows a condition that applies to users whose device OS version equals version 14.3.

App version

Identify active devices by app version. A drop list is presented with the available operators, such as More than or Less than, and another of available app versions. The app version is automatically set on mobile apps and can be set for websites via the SDK

1105

This example above shows a condition that applies to users whose app version is more than version 1.0.

Device model

Identify active mobile devices by their model. A drop list is presented with the available operators, such as Equals or Not equals, and another with a list of all the existing device models in the project.

1104

This example shows a condition that applies to users whose device model is iPhone 8 Plus.

Carrier name

Identify active mobile devices by their mobile carrier. A drop list is presented with the available operators, such as Equals or Not equals, and another with the available mobile network operators.

1106

This example shows a condition that applies to users whose carrier name is Vodafone IE.

Browser

Identify active web devices by their browser. A drop list is presented with the available operators, such as Equals or Not equals, and another with a choice of Mobile or Desktop browser.

1107

This example shows a condition, that applies to users whose browser is desktop.